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The apparel denim company, 7 for All Mankind will open its first two stores in the Phoenix, Arizona valley by fall.
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Aaron Battista, vice president of retail for 7 for All Mankind announces that one store will open in late August at Kierland Commons in northeast Phoenix, and another is expected to open in October at Scottsdale Fashion Square.
Cameron Diaz, Jennifer Garner and Ben Affleck are just a few famous celebrities that wear the makes premium jeans known as "Sevens".
7 for All Mankind jeans have been sold at department stores and boutiques for years but it will be the first for the Phoenix Valley. The new stores will feature the brand’s entire line of denim, sportswear, handbags, jeans for kids and shoes for men and women.
Battista states that shoppers are still springing for pricey premium denim in the recession because they know they’ll wear them again and again. 7 for All Mankind is a good fit for the Valley because the vibe is similar to Los Angeles, where the company is based.
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"Arizona has a really wonderful fashion sense," Battista said. "The whole California lifestyle tends to reach throughout Las Vegas and Arizona."
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